Laurastar has spent more than 40 years perfecting Dry Microfine Steam, heated to 160°C and propelled at 129 km/h so it penetrates fabric instead of soaking it. The result is a range of steam irons, steam stations and garment steamers that handle everything from cotton shirts to silk blouses and cashmere coats, with no chemicals and no scorch marks. Every Laurastar system is Swiss engineered, independently tested to ISO 17025 hygiene standards, and built to last 20 years, so the cost per wear keeps falling long after a cheaper iron would have been replaced.
Laurastar has been engineering steam appliances in Switzerland since 1983, when the first Dry Microfine Steam iron was built to solve a problem no steam iron had solved before, how to iron fine fabric without damaging it. That same precision now runs through every ironing system, steam station and garment steamer we build, tested and assembled to a Swiss standard most appliance brands can’t match.
Heated to 160°C, well above boiling point, and propelled at 104 km/h (confirm against 160°C/129 km/h shown in mockup), Laurastar DMS penetrates deep into every fibre. It releases stubborn creases and neutralises odour and bacteria in a single pass. Completely natural. No chemicals.
A garment steamer relaxes wrinkles from suit jackets and tailored trousers far more gently than a traditional iron, with no hot plate resting on the fabric and no risk of scorch marks on delicate linings. Steam works its way through the weave in seconds, releasing creases while holding the garment’s structure, so tailoring keeps its shape and looks freshly pressed for longer between dry-cleans.
Steam freshens curtains and drapes while they’re still hanging, no need to take them down, unhook the rail or find space to lay them flat. It lifts creases from travel or storage and clears the musty smell that builds up in fabric left hanging for months at a time.
DMS steam penetrates deep into mattress fibres, lifting dust mites, bacteria and the odours that build up over months of everyday use, without a single drop of chemical cleaner. A pass every few months keeps a mattress genuinely clean, not just surface-freshened.
Steam lifts trodden-in dirt, pet odours and general staleness from rugs and carpet between professional cleans, reaching fibres a vacuum can’t reach. It’s a quick way to keep high-traffic areas smelling and looking cared for all year round.
Pet bedding, soft toys and cushions absorb hair, dander and odour fast. A steam pass sanitises fabric safely, with no harsh sprays and no residue left behind for pets or people to come into contact with afterwards.
The active ironing board, integrated generator and professional iron work in perfect unison. The board holds fabric flat with vacuum, while DMS steam penetrates deep. Results that last. Effort that’s gone.
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IZZI Plus is a handheld garment steamer that irons a full outfit in under two minutes, no ironing board, no waiting for a plate to heat, no cord tying you to one spot in the house. DMS steam relaxes creases from suits, dresses and delicate fabric straight off the hanger, so it’s just as at home in a hotel room or on the way out the door as it is on laundry day. It’s the lowest-cost way into Laurastar’s DMS technology, without giving up the results the rest of the range is known for.
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The Laurastar Lift range delivers exceptional DMS steam wherever you need it, on the board or on a hanger. Three in one: iron, steam and purify. Beautifully designed. Effortlessly powerful.
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